
So it appears that is was just a big TV stunt.
Dumb Starbucks, the mystery coffee shop that opened in Los Angeles over the weekend that looked like a real Starbucks - the brainchild of Comedy Central reality-TV-show host Nathan Fielder, the Los Angeles
Times reports.
Fielder's show, "Nathan for You," revolves around Fielder giving prank advice to small-business owners.
Fielder spoke to a group of journalists late Monday in front of the Dumb Starbucks storefront where he was asked if Comedy Central was aware of what he was doing.
"They weren't," he said. "But they are now."
He also admitted that he planned a second "Dumb Starbucks" location in Brooklyn.
The press conference came to an abrupt stop when he said the local health department had just arrived and told them to stop serving coffee. The Los Angeles Health Department ultimately closed the shop for operating without a permit.
"We've been wondering what this was about for four days," said Los Angeles resident Rebecca Metz told USA Today. "I wish it was a political statement or a kooky artist, but it's a really smart marketing stunt."
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